Email Marketing Blog - Pixelnews

Pixelnews is an email marketing web application to create, send and track your campaigns. This project starts as a solution to a problem we couldn’t solve with the options in the market. With this blog we also want to share the developing process and the decisions we take along the way regarding the design and features implemented to reach the goals we want to accomplish with this product:

• Create a simple product that solves a real problem
  

Most of the times software creates new problems instead of solving a simple one. We want Pixelnews to be a simple application, with just the features that will help us to solve our problem the easy and effective way.

• Save time and money to our users

With no budget to hire a designer for our email marketing campaigns, we were frustrated spending hours customizing awful and inflexible templates and never been happy with the result. Pixelnews will be the first email marketing application with a real email creator that will manage to have your professionally-designed campaigns in just minutes, saving time and money to our users.

• Provide a great resource center

We also want to provide a complete set of articles, best practices, cases of study and much more, to help our users to improve their relationship with their customers and increase sales using email marketing.